The makers of SherDil have taken a very noble initiative. While the film has been doing remarkably well in Pakistan, this initiative will encourage more people to watch it.
The makers have announced that two cinemas will be offering 25 % off on tickets sales for families of armed forces as well as students.
Considering the film is based on the life of an air force officer, this initiative makes sense. Previously the makers had announced that 20% of the proceeds will go to an army foundation.
Such initiatives should be encouraged as they have set an example by taking this step.Film is successfully running nationwide and also has been released overseas. The film has crossed over 11.53 crore in Pakistan.